PUDD FILE: INTERNATIONAL BRANDING - The power of the BILLBOARD and other printed marketing ideas

Following a period of super exciting digital presentation work this summer, we at Pudding are delighted to also be working on a series of printed material and signage including billboard designs to support a rebranding campaign and we thought we would share a few of the images that we have collected as part of our design studies. Just goes to show that old school style printed advertising is still very much at the forefront of international marketing and design for many brand giants.  Here's a selection of our favourites which both deliver an incredibly powerful message and a few smiles.

Brilliant use of the limits of a given billboard space by Formula Toothpaste

Billboards can have a life after dark - Eskom

Not to be confined by the extents of  a billboard  - love the shoelace touch! by Woodland

Frame it...from one of the world's leading brands PSP - one of a series of ingenious roadside advertising campaigns

And frame it again... here promoting the regeneration of  an dying art form - the handwritten letter from Eesti Post
- we say long live the post!

and when a roadside billboard is just not enough,  build yourself a bridge...Adidas

...or if you can't have a billboard at all,  why not use your building instead? who said size doesn't matter?  

...very subtle advertising from Heineken on this construction site - look closely

...and the not so subtle ....from Abercrombie & Fitch - what can i say?

but if you don't have a billboard,  a building or a construction site, all is not lost (advert by Ché)

There are many unexpected opportunities for printed marketing campaigns even in this digital age - all you need is a little out of the box thinking and you can transform some of the most unexpected places into a dynamic advertising hubs
(Bus shelter promotion for Real Hiphop.com.br)

If you'd like to know more about our current projects and our unusual range of branding, creative design and marketing services,  please drop us an email here CONTACT US or give us a call on +34 667 714 346 and we'd love to say hello. Thank You!
compilation by Pudding Creative