Monday 4 April 2011

PUDD FILE: The “Mac Daddy” of Marbella



If only the saying an Apple a day keeps the doctor away was in reference to one of the world’s coolest brands, Apple computers, then Justin Menchen could cancel his healthcare cover right now. We would never want to suggest that Justin doesn’t keep himself fit (having grown up in California he can still be occasionally distracted by the faint call of “surf’s up dude!”), but nowadays his working life as the Costa del Sol’s answer to Steve Jobs keeps him dashing from household to business on a fairly continuous basis during daylight hours.

Justin started work as a graphic designer for The Gap. His design skills can still be seen on The Gap merchandise such as the fashion label’s branded perfume, “So Pink”. But his passion for Mac computers gradually overtook and soon he found himself in the rather sought-after position of managing The Gap’s Mac Group IT department at Head Office.
Justin was enticed by the quieter shores of the Costa del Sol nearly 10 years ago. But life has been anything other than uneventful since he arrived. During his first week on the coast, Justin placed a 20 word advertisement in the Sur in English advertising his Mac Support services to individual clients and businesses. Today that advert still runs and his phone has never stopped ringing.
Justin has a loyal following of clients that reach as far as Granada and all the way up to Seville. He has become known as the "Mac Daddy" of Marbella and his brand name is linked with a reliable, honest and knowledgeable service. He aids every Mac related need for businesses or individuals, desktops or laptops; whether it be simple software updates, purchasing advice or more extreme cases of crashed hard drives. He also holds courses to help his clients to learn and grow as technology evolves. He follows 3 simple rules with regards to his work, “no liquids near the equipment”, “backup” and “repeat the previous”.
Justin’s company name, Marbella Mac Solutions, is perfectly apt. He always provides solutions for every question that his clients may have. And now that Apple are rolling out yet more and more examples of true technical genius (such as the new iPad or, even, the iPhone4 - yes, we love it!), Justin’s skills will only become more in demand for local Costa del Sol residents… hmm, I wonder how we would go about creating an Android of him?...

For advice on how to turn your business into a top brand name, contact Pudding Creative.

No comments:

Post a Comment